About Fruits & Roots
Established in 2016, Fruits and Roots emerges to be one of the leading Importers , Exporters, Re- exporters, Wholesalers and Local distributors of Fresh Fruits , Vegetables and Foodstuff in the GCC region. We are a private owned company specialized in import, re-export and wholesale of fresh fruits ,vegetables and other Foodstuff.

Fruits and Roots is a front runner in the market and has been doing business all over the world with fruits , vegetables and foodstuff being imported from most regions from Africa, Asia, Europe, America and Australia . Exporting and Re-exporting to GCC regions including Bahrain, Kingdom of Saudi Arabia, Qatar, Oman, Kuwait to name a few. We have been able to give the growers the best prices and the buyers the highest quality of fruits and vegetables at the lowest possible prices. With far-reaching aspirations that our team has cultivated, we are now a renowned and esteemed re-exporter globally.

We are located in Dubai, United Arab Emirates, our office caters to diverse operational facilities located throughout the country that facilitate us to reach our domestic and global clients reaching international markets as well as maintaining our long-held partnerships with valued suppliers and associates.

Our very diverse and expert team of traders is adept with bringing in different types of Fruits, Vegetables and other Foodstuff from all around the world at the best price and quality, suitable for all our clients. Here at Fruits and Roots , we have a very clear and vivid understanding of all our clients’ needs and wants based on geographic and demographic factors.

Our storage facility includes over 40,000 square foot of storage space and in-house chillers and freezers. Our personnel team ensures products are received in perfect condition and delivered to all our clients in perfect condition, on time.

Having extensive number of clients to serve, we laboriously prioritize on the importance of Logistics from the producers grounds up until your doorsteps. Thus all our goods are shipped in containers by land, water and air and are de-bulked into smaller deliverable packages of different selections by our fleet of cargo vehicles. Our sales and logistics teams are linked at every process to be able to serve clients 24/7.

We promise and assure uncompromised quality at a fair price for the long-held relationships with global suppliers and partners. As we continue to grow, we strive to reinforce a transition to adapt to changing consumer preferences and continuously delivering their needs as well as tapping into potential markets.

Fruits and Roots has earned a reputation for distributing the top-notch quality fresh fruits and vegetables, Foodstuff and servicing our customers with unmatched satisfaction and contentment.

We take great pride in our work and our ability to deliver means that our customers trust us to ensure the continuity of their business on a day to day basis, whilst maintaining a high ethical and environmental standards at all the times, enabling and empowering farmers to practise organic farming so that the world eats and lives good.
Our Customers
Our friendly and trustworthy service capability has created our client database growing of over 1,000 local customers from the UAE and over 100 overseas customers.

Our Local Customers

We serve a wide range of customers all over the UAE in the following sectors:

  • Cafeterias
  • Hotels
  • Restaurants
  • Fast Food Chains
  • Retail Companies
  • Local Markets, Hypermarkets and Supermarkets
  • Food Manufacturers
  • Wholesalers
  • Catering Companies
  • Ship Chandlers
International Market

We have capacity of Importing from all over the world, Exporting and Re- exporting to over 100 customers in the most optimal condition to markets in the Middle-East which includes countries like Bahrain, Kingdom of Saudi Arabia, Qatar, Oman, Kuwait to name, African Subcontinents, France , USA and Central Asian Regions including India.